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Sharing Brand Strategies you can really work with!

Brand Basics

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WHEN EMOTION DRIVES YOUR PURCHASE

April 15, 2019
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They say the way to a man’s heart is through his stomach, and it seems to me that the way to a consumers wallet may be through their heart!

When it comes to big-ticket purchases a lot of us won’t recognise the emotional element that […]

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TEATIME TAKEDOWN

March 13, 2019
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ALDI have come up with a really interesting campaign. They’ve identified the struggle parents face trying to get their kids to put down the game control, and they are using a team of pro gamers to help parents take back the power.

So how […]

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have an authentic brand personality

BE UNAPOLOGETICALLY YOU!

May 31, 2016
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I am completely hooked on Gavin & Stacey. It’s a comedy series that was on TV from 2007 to 2010, but I only just discovered how funny it is.

I happened to catch the end of an episode on TV and it made me chuckle, so hubby and […]

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turn customers into raving fans

4 TIPS TO TURN CUSTOMERS INTO RAVING FANS

May 25, 2016
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When you start out, you have this vision of how your business is going to take off. How the product you have developed is the greatest product ever brought to market. The service you are offering has so many benefits that the public would be mad not […]

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https://marketoonist.com/2016/01/resolutions.html

MARKETING 2.0 – DID WE LOSE THE BASICS?

May 12, 2016
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Marketing 2.0, the digital, tech savvy age of marketing, may have securely taken its place within organisations, but forget traditional marketing at your peril! Lose sight of the bigger picture, the principles that hold your organisation together, and you will lose all the things that make […]

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Carousel Selfie!

BRAND IMAGERY – WHAT’S THE BIG DEAL?

May 10, 2016
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So, yesterday I had the most FANTASTIC day focussing in on my personal brand imagery. What does that really mean? Let me tell you all about it…

A few weeks ago, I decided I needed some of the kick-ass brand imagery which other online coaches and consultants […]

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