ALDI have come up with a really interesting campaign. They’ve identified the struggle parents face trying to get their kids to put down the game control, and they are using a team of pro gamers to help parents take back the power.
So how […]
When you start out, you have this vision of how your business is going to take off. How the product you have developed is the greatest product ever brought to market. The service you are offering has so many benefits that the public would be mad not […]
So, yesterday I had the most FANTASTIC day focussing in on my personal brand imagery. What does that really mean? Let me tell you all about it…
A few weeks ago, I decided I needed some of the kick-ass brand imagery which other online coaches and consultants […]
What a strange couple of weeks I have been having!
It is an amazing thing, working with companies to help them to identify who they are, what their unique value is, and how to translate that into a marketing strategy that really resonates with their ideal clients and […]